Zepto Cafe
Enhanced Zepto Café’s UI to enhance product discoverability and brand alignment. Optimized PLPs and PDPs for smoother navigation and engagement, and created A+ content to showcase product benefits—resulting in a more intuitive experience and increased conversions.
Client
Zepto
Service Provided
UI Revamp for Café, PLP & PDP Optimization, A+ Content Design
The Goal:
To enhance the user experience on Zepto Café by improving product discoverability, aligning the interface with brand identity, and driving higher engagement and conversions through optimized layouts and content.
Redefined A+ content with updated images and engaging stopmotions for the product. The addition of an image slider enables users to visually explore the food before making a choice. It’s more than just viewing a picture—it simplifies decision-making and enhances satisfaction. This visual upgrade puts the spotlight on the food, creating a more immersive and appealing experience.
The refreshed Zepto Cafe experience is a masterclass in combining design with strategy. From the cleverly placed ₹100 Free Cash tag to immersive visuals and seamless navigation, every element is crafted to drive quick decisions, boost engagement, and build brand loyalty. It’s not just a UI update, it’s a thoughtful upgrade that turns casual browsers into confident buyers.
